O
Experienced Data Analyst & Consumer Insight Specialist Remote Opinion Sharing
Okta
Location
India
Type
Full-time · Remote
Salary
Not disclosed
Experience
Not specified
Source
Auto-fetched from Google Jobs
Posted
2h ago
PythonSQLMachine LearningPower BITableauStatisticsAgileDigital MarketingCommunicationSalesforce
Job description
Experienced Data Analyst & Consumer Insight Specialist Remote Opinion Sharing & FirstParty Data Management at talentedge
Company: Okta
Job Location: Remote (Work from home), India
Employment Type: Full-time
Experience Required: 8 - 12 years
Salary: $2,705$3,333 a month
About Okta
About talentedgeWelcome to talentedge, a global leader in consumer data science and digital experience optimization. With a portfolio that spans more than 200 iconic brands across the beverage, entertainment, and lifestyle sectors, talentedge is at the forefront of turning raw data into actionable insights that drive customer engagement, loyalty, and revenue growth.
Our mission is simple:
empower brands to understand their audiences at a granular level and deliver personalized experiences that resonate across every touchpoint.
As a remote-first organization, talentedge offers the flexibility to work from anywhere while fostering a collaborative culture that values innovation, curiosity, and continuous learning. Our teams are built on a foundation of data integrity, ethical practices, and a shared commitment to delivering measurable impact for our partners.
Position OverviewWe are seeking a highly motivated
Data Analyst & Consumer Insight Specialistto join our Consumer Data Collection & Activation team. In this role, you will be responsible for designing, executing, and optimizing firstparty data acquisition strategies that capture rich consumer insights across digital ecosystems. Your work will directly influence how talentedge and its partners create engaging, datadriven marketing campaigns that elevate brand performance.
Key Responsibilities
Design and implement comprehensive firstparty data collection frameworks across web, mobile, and email channels.
Develop and maintain data schemas, segmentation models, and customer journey maps that support targeted marketing initiatives.
Collaborate with crossfunctional teamsMarketing, Media, Martech, and Creativeto align data strategies with business objectives.
Lead endtoend CRM campaigns, ensuring data quality, compliance, and measurable outcomes.
Identify and evaluate thirdparty data sources to enrich consumer profiles while maintaining privacy standards.
Conduct data audits, cleanse datasets, and create actionable reports for stakeholders.
Advocate for datadriven decision making across the organization, translating complex analytics into clear business insights.
Stay current on industry trends, emerging technologies, and regulatory changes related to data privacy and consumer analytics.
Essential Qualifications
Bachelors degree in Marketing, Data Science, Statistics, Computer Science, or a related field.812 years of progressive experience in consumer data analytics, CRM, or digital marketing analytics.
Proven track record of managing large data sets and executing datadriven marketing programs.
Strong analytical skills with proficiency in SQL, Python, or R for data manipulation and analysis.
Experience with CRM platforms such as Adobe Experience Manager, Salesforce Marketing Cloud, or similar.
Deep understanding of data privacy regulations (GDPR, CCPA) and best practices for consent management.
Excellent communication and stakeholder management skills, with the ability to translate technical findings into business recommendations.
Demonstrated ability to work independently in a remote environment, managing multiple priorities and meeting deadlines.
Preferred Qualifications
Masters degree in a quantitative discipline.
Experience in the beverage or consumer packaged goods industry.
Knowledge of machine learning techniques for customer segmentation and predictive modeling.
Familiarity with data visualization tools such as Tableau, Power BI, or Looker.
Experience leading crossfunctional data projects and driving adoption of datadriven culture.
What Youll Bring to the Team
DataDriven Mindset:You thrive on turning numbers into narratives that influence strategy.
CustomerCentric Focus:You understand the importance of delivering personalized experiences that resonate with diverse audiences.
Technical Proficiency:Youre comfortable with data pipelines, ETL processes, and advanced analytics tools.
Collaboration Skills:You can bridge the gap between technical teams and business stakeholders.
Adaptability:Youre agile, open to new ideas, and able to pivot quickly in a fastmoving environment.
Career Growth & Learning Opportunities
At talentedge, your professional development is a priority.
Youll have access to:
Structured mentorship programs with senior data scientists and marketing leaders.
Annual learning stipend for courses, certifications, and conferences. .